Sunday, January 25, 2009

Logo Re-Design


(For some reason the images got discolored when I uploaded them, the blues should actually be bright red.) I chose the first image, Chocolate Shoppe Ice Cream logo, because it is extremely difficult/ impossible to read at
a small size and there is too much information on the logo itself. The second, for the Madison Memorial Union, is actually just the circle with spokes (I left the type to give context). I think it's too abstract for someone who has never been there/ heard of it. The third is for an information sharing company called Miro and gives pretty much no clue of what it represents, the same goes for IGA and Head Count (an insurance company).

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