Monday, February 2, 2009

final logo


This is my finished product, and I think it does a good job of melding the new and old logos, the drips of the ice cream are mimicked in the more mature serif font and the importance of the "Super-Premium" label is still visible. I got rid of extra information like when the company was established because it's not necessary and it crowded the original logo too much. The illustration style is similar to the previous cow logo and gives the impression without needing the cow. This logo is much simpler than the previous one and is readable at large or small sizes whereas the cow logo was illegible at any size smaller than 2".

No comments:

Post a Comment